everybody's contemporary, Jessica

Jessica Rivera Bandler encountering the Marc Jacobs, Shoes, (Spring/Summer 2008) .

Video by Tassos Vrettos
Editing by Iria Vrettou
Listening to Tom Waits, "Jockey Full of Bourbon"

Shoes, as in the destefashioncollection, capsule of 2008 which is curated by Juergen Teller

Fashion and Celebrity
Object : Marc Jacobs, Shoes, (Spring/Summer 2008)
The use of celebrities to promote fashion has grown apace over the last two decades, with Vogue covers now more likely to feature an actress than a model. Fashion has always used celebrities to promote, but the subversive Marc Jacobs campaigns reached a zenith recently with the choice of Victoria Beckham for the S/S campaign.
Famous for being famous and for her appetite for fashion and publicity, Beckham allowed herself to be used ironically and with humor, representing "brand Beckham" alongside brand Marc Jacobs. The most iconic image from the campaign doesn't even feature Beckham's face but has her legs emerging from a giant Marc Jacobs shopping bag: the consumer finally consumed.
(Juergen Teller)

destefashioncollection

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